What Information Goes In A Business Card And How Graphic Designing Helps

bloguser — Mon, 15 Apr 2019 09:00:25 +0000

A business card is one of the oldest and effective ways of spreading good words about any business. It is still a must-have for most successful business these days, even though many other marketing channels have emerged. The effectiveness and utility of business cards are the prime reasons for the same. Let’s understand what information should go in the business card to serve its purpose right, how graphic designing plays a crucial role in it.

What is a business card?

Business cards are small rectangular pieces of paper that contain some basic but useful information about any organization or individual with the intention to spread the nature of its business to the people.

What makes a business card effective?

For a business card to successfully serve its purpose, it must possess 2 things- the ability to attract people and have adequate information of interest, that people consider the business for their particular need.

So, what must go on a standard business card?

There are numerous ways of making any informative business card. However, there is certain information that must never skip, no matter what. The following are the essentials that must be present in every business card design.

Logo of the business– it will help the people recognize your brand in the future.
The tagline of the business– it will help the audience understand the nature of your business. It is particularly helpful if your business is somewhat new.
Contact information– it must comprise of the business address, along with an email Id and phone number of the business office. It is quite natural for some particular people of any business ( top-level managers, personnel involved in sales and marketing) to have their own customized business card. Such individual must have their official contact info along with the business contact info.

How graphic designing helps?

If you browse the internet, you will find some really attractive business cards that bend, breaks and joins or fold and do other tricks. And needless to say, such cards are inevitable to take the eyes off. However, let’s face reality, not every business can afford to spend so much budget just in the business cards. And the good news is, they don’t need to cause professional custom design often does the trick. Attractive designing can help your business card grab the station for your audience.

Moreover, as mentioned earlier, many organization needs different sets of a business card, so graphics designing help them customized each set accordingly. Plus, it comes handy when you need to change the small details like revised contact info, logo design or simply when you want to try out a new look.

Read more- what information goes in a leaflet

Leaflet In A Nutshell – What Information Goes In It!

The post What Information Goes In A Business Card And How Graphic Designing Helps appeared first on Purpple Designs.

Visiting Card Vs Business Card- Which One Do You Need?

bloguser — Thu, 13 Dec 2018 09:42:13 +0000

There are several similar terms around us that are quite similar in their nature, but still have minute differences between them. Visiting card and business cards are such kins. Both of them are being made through graphical designing these days to get better results from the same. While placing the order for them, many people can’t seem to find the difference between them. Thus, today, we are all set to explain the difference between the two of them.

You all must have seen these small, rectangular piece of glossy, rigid paper with a business name, an individual’s name, designation, and contact number. This is the mainframe of them both. The difference between a visiting card and a business card is extremely minute. In fact, it is often used interchangeably as well. They both look quite similar and yet have their own set of significance. The difference does not lie in their appearance as both of them have a striking resemblance. The difference is merely in the philosophy in each.

A visiting card is also known as a calling card is mostly used for handing out a particular individual’s contact details. This concept is quite old and somewhat inspired the business card later on. The card bears the seal of the brand, along with that individual’s name, number, and designation. These people are mostly associated with sales and marketing in business. It is often a derived way of getting new leads towards a business.

Business card, on the other hand, is a direct approach of intimidating people of a particular business. It provides the official website, contact details along with the seal of the brand. A business card is quite effective and handy to spread out the information regarding the business and is exchanged in both formal and informal meetings.

In either scenario, the ultimate goal of them both, is to promote the business, and not the person handling it at the current time. At least not unless the person is a solo professional like an author or passion photographer.

Now that you know the difference between the two. You certainly have a clearer idea in your mind, as to what you need. At Purpple Designs, our experienced designers, make exceptional designs for both of them. So, place your order online today and spread the good words about your business and your resourcefulness.